Ricey (Ambrogio) is the unique mix of Italian and Scottish. He gives you an extremely passionate and unforgettable instructing, whose love and passion for skiing is infectious. His ability to connect with all levels and ages of learners makes each lesson an individual and magical experience. Ricey has over 20 years teaching experience, and is qualified to the highest level (BASI International Ski Teacher Diploma – I.S.T.D). He has taught in a number of countries from Scotland to Spain, Italy to France, New Zealand to Switzerland, and beyond, and in 2004 settled in Morzine where he has been teaching since.
As a senior citizen, first time skier, Ricey was particularly patient with me. He was very supportive and helpful and made my first experience a most enjoyable one. His enthusiasm rubbed off on the whole group.' - Morzine 2013
Ricey was an amazing teacher. I've had lots of lessons before - none successful, until now. he explained everything so well I had 'light bulb' moments. My skiing and confidence has improved dramatically.' - Morzine 2013
Ricey got us way past the goals we had set ourselves by showing confidence in our abilities and expert teaching. He was awesome!!' - Morzine 2013
As well as ski coaching he is the resident psychological coach preparing the athletes and helping them to clear their minds, focus and realise their full potential.
He is a Master Practitioner in Neuro Linguistic Programming after developing an interest in the psychological aspect of learning & performing early on in his ski teaching career. Ricey uses a number of methods in his day to day ski teaching and coaching. He takes great interest and pleasure in seeing the transformation of clients and helping them reach places they didn’t think possible.